Attune

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Be the patient, consistent parent you want to be. Help your children flourish.

A parenting app personalised to you, your child, their development and what's happening at home.

Limited spots available for early access.

Helping you become a more confident parent, feel more in control, and enjoy even the hardest parts of life's toughest job.

I kid you not... I didn't lose it today. And the message got into her brain. So it's changing me for the better.

Audrey, Mum of 3

Bedtime Battles

Here's how Attune helps.

Plans & Routines screen from the Attune app showing Isla's Bedtime Plan with progress tracking and active milestones

Plans & Routines

Personalised, evidence-based plans and routines to tackle common but tough parenting challenges like tantrums, emotional regulation and bedtime battles.

Parenting Coach screen from the Attune app showing a daily digest with highlights and coaching suggestions

Parenting Coach

A parenting coach that listens to your real parenting interactions and coaches you on evidence-based ways to be a more effective, patient, confident and happy parent.

Memory Bank screen from the Attune app showing sweet moments and milestones

Memory Bank

A memory bank that stores all the sweet, hilarious, precious and emotive things your children say.

Quick Reads & Listens screen from the Attune app showing editorial articles and expert content

Quick Reads & Listens

Quick reads and listens personalised to your child's age and development, teaching you the most important parts of effective parenting frameworks.

It's like free therapy. Because that is what it is. It's therapy for parenthood.

Rebecca, Mum of 2

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The science behind Attune

We've worked with experts and child psychologists to design an effective approach built around PCIT (Parent-Child Interaction Therapy), the most researched parenting framework in the world. PCIT draws on over 150 randomised controlled trials and decades of evidence of large, lasting effects on child behaviour and parent confidence. Attune also pulls from Gottman Emotion Coaching, a 5-step, research-based parenting approach centred around emotional intelligence, secure attachment and resilience.

The advice Attune gives you isn't based on trends, forums or influencers. It's clinical research usually reserved for expensive therapy rooms.

Attune translates that science into plans, coaching and guidance you can actually use, based on your family and your real interactions.

I actually cried when I read the report... to see it all in black and white of you doing a good job.

Rebecca, Mum of 2

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Your privacy

Family moments are sacred. We built Attune to reflect that.

When you use Attune's coaching feature, your audio is transcribed automatically. No human ever listens. The audio is deleted immediately. Your transcript is analysed to create your report, then it's sent to you and only you.

We don't sell your data. We don't share it. We don't use it to train AI models.

A message from us

Why we built this

We're three dads. James has a 4-year-old and a 6-year-old. The nightly tantrums were the catalyst. He'd tried the books, the Instagram advice, even ChatGPT at 10pm. Nothing stuck because none of it was based on what was actually happening with his kids.

So we built the thing we wished existed: a parenting app that actually knows your family and gives you the tools to handle the hardest parts with confidence.

This is early. We're sharing it with people we trust to be honest with us. We want to learn what's useful, what's not, and how Attune can help you become the parent you want to be and know you can be.

James with his family

James

Will with his family

Will

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Dan

Our Principles

We're committed to building Attune as a product and company we're proud of, based around 5 core principles:

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Privacy

Audio from coaching sessions is never listened to or stored. It's transcribed and immediately deleted. Your data is never shared or sold.

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Presence

Attune helps make you more present, not less. It never takes you away from the moment and never distracts or gets in the way of connection with your children.

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Evidence

Attune is built on what's been proven to work across thousands of families and decades of research.

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Humanity

Attune coaches you to be the best version of yourself, it doesn't parent for you.

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Empowerment

Attune reminds you you're a good parent, and helps you become an even better one.

Our Vision

Over time, we want to build Attune into the long-term help you need to be the very best parent possible to your children. We want to help give parents of children of all ages confidence, even and especially during the most challenging moments in the toughest job in the world.

Try Attune

We're looking for parents of children aged 2–6 who want to try Attune for free during the beta.

If any of this resonated, we'd love to have you.

Getting started takes 2 minutes.

Or forward this to someone you think it might help. That's how most of our best testers have found us.

"I didn't know I needed it until I had it."

Built by James, Dan & Will to help other parents like us.